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JZ10 Coaching Session: What are They Really Buying Episode 3 – Peace of Mind

Runtime: 11:18

What business are you really in? Pet care is the first thing that usually comes to mind, but what if the answer was the “peace of mind” business? How can you carry this to both your customers and staff to give them as little worry as possible?

In this JZ10 coaching session, Joe Zuccarello shares his thoughts on cultivating peace of mind. Keeping customers and staff in the loop is a great way to make things run more smoothly, as is providing a “better than home” experience. The difference between a salon surviving and thriving could come down to training and support – when your staff is happy and knowledgeable, everyone benefits.

Joe is also the host of the “Hey Joe!” podcast where he interviews a wide range of pet industry subject matter experts.

Stay tuned for more!

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