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Paragon President to Speak at GROOM’D – formerly Atlanta Pet Fair

Paragon’s Education and Training for aspiring dog groomers and dog grooming businesses stands out from other trade or vocational schools because its curriculum is developed and delivered by a team of industry experts. One of those experts, President Joe Zuccarello, will be taking his knowledge on the road March 10-12 to share with groomers across the nation at the GROOM’D – formerly known as Atlanta Pet Fair, at the Georgia International Convention Center.

GROOM’D, catering to 2,500 pet professionals and 100 exhibitors,  is one of the country’s largest trade show and conferences for professional pet stylists. At GROOM’D, talent meets technique, passion transforms into profitability and  professional groomers get the tools to stand out. The show features the latest products, education, pets and employee safety training, and networking opportunities.

Team Paragon and it’s sister division, Learn2GroomDogs.com, will be on hand with show specials and lots of tips – Come visit at booth #331!

Grooming Competition

The show also hosts one of the biggest grooming competitions in the Southeast United States, including competitors from GroomTeam USA. Groomers and stylists from around the world come to GROOM’D to participate in the more than 10 contests spread over three days at the show. Each year, you’ll find Paragon Alumni,  Mentors, and Learn2GroomDogs.com Experts among competitors and judges.

If you want to learn more about competitive grooming at GROOM’D and to view the schedule, visit this link.


Continuing Education

For the full lineup of educational opportunities, visit this link. Below are topics presented by Paragon’s president, Joe Zuccarello:

FRIDAY – March 10 – 4:00 p.m. Australian Suite with Joe Zuccarello

Managing Customers of Your Grooming Business

We all have them. We all know who they are. And some of us are even intimidated by them. But do we REALLY understand them? Should we welcome them?
Yep! You know who I am talking about……PICKY CUSTOMERS! In this session, Joe spends time talking about these customers and how you and your team could view picky customers in a different way, actually welcoming them instead of being frustrated by them. And how to manage them and situations when things go wrong. This is a perfect seminar for facility owners, managers, and staff!

SATURDAY – March 11 – 2:30 p.m. Australia Room with Joe Zuccarello

Maximizing Productivity Through Schedule Management

The difference between a bad, or even average grooming day and a GREAT grooming day is how you handle the management of your schedule. In this session, Joe will discuss how to lessen no-shows, late clients, and traffic in your lobby. Joe will also address how you can best manage your time, your staff’s time, and your clients’ time. He will focus on the best use of everyone’s time and how grooming businesses can work toward predictability instead of each day being full of surprises that could have been avoided. Would you like to feel a little more in control of your business? Then this seminar is perfect for you.

Looking for speakers for your next Pet Industry event? Contact Us.

GROOM’D is the grooming-focused pet trade show presented by World Pet Association, the global pet industry’s first trade organization. For more than 70 years, WPA has provided professionals of all experience levels and in a variety of roles (suppliers, manufacturers, pet stylists, pet retailers and more) with valuable educational resources, industry news and forums that allow our community to promote the health and growth of businesses and the industry. The organization also produces SuperZoo, North America’s largest pet retail event.


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