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Nail Mending Kits

As a professional pet groomer, you know it’s going to happen. Sooner or later you’re going to accidentally trim a nail too close to the quick – and it’s going to bleed.

You know that while the pet is in your salon, you have the resources to correct the problem: a pinch of styptic powder, firm pressure for at least 30 seconds. Done. Fixed nail.

But in the back of your mind, you have those nagging questions…

  • What if the nail breaks open again?
  • What if the nail breaks open in the car?
  • What if the nail breaks open in their home and gets blood all over the carpet?
  • How was the client going to feel?
  • How are they going to stop the bleeding?
  • How are they going to clean up the mess?

None of these scenarios will leave a positive impression with the client. So, how do you head off this problem? How can you turn a negative into a positive?

Simple.

Being honest with your client is a proactive way to deal with this common occurrence. I have a standing policy that our salon will pick up the tab for any professional upholstery cleaning that is needed if the toenail breaks open at home. Because we hand out these nail mending kits, our emergency upholstery cleaning budget has been reduced dramatically.

SONY DSCWe automatically send the client home with a nail mending kit whenever we have to use styptic powder to stop the bleeding from a quicked nail. We’ve been making these packets for over 20 years. They work like a charm, they’re easy to make with the right equipment, and are super inexpensive.

Start by telling your client which toenail had been trimmed too closely. Some clients don’t know what this means and it can be a little scary to them. Remember, this might have happened a few times in your salon and you know what to do, but it might be the first time they’ve experienced this with their pet. Be patient. Empathize with them – you want them to know that you care. You want them to know that you take even minor injuries seriously. While you want to validate their concerns, you also want them to know that quicking a nail is fairly common and can occasionally happen on any pet. The good news is that it can be easily fixed and that there shouldn’t be any more issues with the foot. Encourage them to take steps to prevent the nail from re-opening, such as avoiding walks on pavement or abrasive surfaces for a few hours. That should do it – but just in case the nail starts to bleed again it home, we give them the solution to fix a bleeding nail at home.

So what is in a nail mending kit? Just three items:

  1. a small plastic bag,
  2. a mini instruction sheet,
  3. one gelatin capsule of styptic powder.

It sounds like a lot, but guess what? They’re super easy to make!

Nail-Mending-Capsule-1rrQFirst, you need a capsule making machine. You can them at most health food stores or online along with the gelatin caplets. These handy little machines allow your make up 25 to 30 capsules at a time.

Next, you want a large container of your favorite styptic powder. Follow the directions on the machine to create the capsules. I recommend putting a piece of paper underneath the machine to catch any spillage so it can be returned to the container. You may wish to use a mask during this process, as the powder can be irritating. Don’t forget to completely seal your container of styptic powder when you’re done. This stuff can quickly harden if not kept in an air-tight container.

Once you’ve made up a couple batches of the nail mending capsules, pop them into small plastic bags. We use small Ziploc-type bags that we purchase in bulk from a packaging company, like U-Line. Because we prepare them in advance, having a bag/pouch that zips to seal ensures that the powder won’t dry out.

Nail InstructionsrrLastly, you’ll also include very clear, simple instructions on how to utilize the powder (see our example). It is VERY important that the client understands that this IS NOT an oral treatment. The client will need to break the caplet apart, pouring the powder onto a piece of paper towel or a small paper plate. Next, they need to take a small pinch between their fingers and apply it to the end of the toenail that is bleeding. It is important that they hold it for on the end of the nail for at least 30 seconds.

If they have any questions or concerns if the nail breaks open at home, we always encourage them to call us first.

Here’s another bonus trade secret to give your clients: hydrogen peroxide removes blood. It usually does a nice job of removing blood from carpet, fabric, or the dog’s fur. We also encourage them to test a small spot first before they use hydrogen peroxide in on a larger area. Just in case.

As a pet groomer, I always want to get the nails as short as possible without causing them to bleed. The last thing I want to do is make a dog uncomfortable. Trimming nails too close is unpleasant for you, the dog, and the owner. Unfortunately, accidents do happen. Nails get trimmed too short – and they will bleed. It is going to happen – period. By being honest with our customers and supplying them with a nail mending kit, we have reduced the negative consequences and let them know we care.

Here’s a video on the topics that you can see on Learn2GroomDogs.com

Happy Trimming,

~Melissa

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P.S.

If you like this blog, you might want to read last week’s issue.


10 Tips for Trimming Nails in a Professional Grooming Salon

30063787_mrrWe all dread this phone call.

You’ve just groomed one of your favorite client’s dogs. The nails were super long so you trimmed them. You accidentally got one nail too short. It bled.

A lot.

You didn’t panic. You had the tools and know-how to fix the bleeding toenail. You successfully stopped the bleeding and finished the groom. The dog left your salon looking fabulous and with nicely trimmed nails. You might have even painted them – pink.

Half an hour later, the client calls in a panic. Their freshly groomed pooch is bleeding from a toe. It’s getting all over everything – and they have no idea what to do!! Their back hall looks like a war zone. There is blood everywhere!! And to make matters even worse – the carpet is light cream-colored.

The client wants to know two things:

  1. How do they stop the bleeding?!?!
  2. What are you going to do about their new cream-colored carpet??

What do you do? You have a very upset client on your hands, a dog with a bleeding toenail, and probably a huge carpet cleaning bill. You groan. You shake your head in disbelief. You kick yourself for not checking that nail one more time before the pet left.

Sound familiar? Yep. If you’ve been grooming dogs professionally for any amount of time, you know first-hand what I’m talking about.

Personally, I’m not a nail Nazi. I will get nails as short as I can without bleeding them. However, I have groomers that are a bit more diligent about getting nails trimmed back so they don’t tap the floor. They routinely have to use a styptic powder to get nails to stop bleeding.

Whether I’m dealing with a groomer who believes in getting nails short or someone who is a bit softer on the nail front like me, I still have rules.

Here are my 10 Nail Trimming Guidelines:

  1. Trim nails as closely as possible without creating a bloodbath.
  2. If you do trim a nail too close and it bleeds, use it is as a reference guide so you don’t repeat trimming another nail too short.
  3. If you do bleed a nail, use styptic powder to stop the bleeding. Apply a generous pinch of powder to the nail tip. Hold FIRM pressure on the end of the nail for a MINIMUM of 30 seconds (count OUT LOUD!). If the nail is REALLY a bleeder, hold the powder to a count of 60.
  4. If there is blood on the fur, clean up the area with hydrogen peroxide.
  5. Check the nail again before the pet leaves.
  6. ALWAYS inform the client if any nail was trimmed too short. Let them know what toe it was and have them keep an eye on the foot.
  7. Instruct the client not to let the dog run across abrasive surfaces like concrete or asphalt for the next few hours.
  8. Always send the client home with a nail mending kit that includes a small amount of styptic powder and instructions on how to use it.
  9. If they have ANY problems, inform them to call or text the shop immediately.
  10. If the nail breaks open again in the car or at their home and the client needs professional help to clean up the blood, pay the bill – no questions asked.

These are the policies I put forth in my shops. If you run a professional salon, nails are occasionally going to be trimmed too closely. By following my 10 step action plan when the inevitable does happen, we are proactive in our customer service approach. We the head off all problems prior to the pet even leaving the shop with a nail that is trimmed too short. Hopefully you will, too.

-Happy trimming,

Melissa

 

PS

Here’s a video about nail art you won’t want to miss!

 

[youtube]http://youtu.be/GW3VUhh_YsE?list=UU6QEPG7JG7exQRpEr9e_nHA[/youtube]

 

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Build Compassion Toward Your Clients

blogrWhat does it take to build a robust following of grooming clients? Simply put – compassion.

I’ve been in this industry a long time. I’ve seen my fair share of groomers pass though my employment.   I’ve had groomers and stylists that were phenomenal. They were super speedy. They could make a dog look dynamite in no time. Their advanced grooming skills were flawless.

…But they had personalities of snakes.

I’ve had groomers that were far from top level stylists. Their work would be considered “fair.” They got the dogs neat and clean, but they had not mastered advance styling skills. There was very little hand-scissoring, no hand-stripping, and their knowledge of correct breed profile trimming was limited. What they did have was compassion. They simply loved helping people and their pets

Who do you think had the fullest schedule?

Here’s the #1 secret ingredient to maintaining a full appointment book: compassion. It’s caring sincerely about a client’s needs, wants, concerns, and desires.

Compassion builds trust. I wish could single-out quality as being the most important ingredient to a successful pet profession, but it isn’t. It is a close second.

Throughout my years, the professional who truly cared about the pet was always the easiest to book. Their days were always the fullest with repeat customers.

When you have compassion, you’re putting yourself in someone else’s shoes. You honestly feel for them. You want to help them solve their problems in a kind and caring way.

So, the next time a client walks through your door – no matter how chaotic your day is going – stop and breathe. Then smile at the client. Remind yourself you are in business to HELP people and their pets.

Here is an important tip that helps create considerate customer service: ask questions. When you ask questions, you show compassion and concern for the needs of the client and their pet. It helps build rapport. Make sure your questions are sincere and to the point.

Asking questions also allows you to get valuable information from the client. This line of observations and questions work exceptionally well when communicating with a customer.

  1. Be observant of clients as they walk through the door. Let common sense guide your line of questions.
  2. Find the problem. Ask basic questions like, “Were you thinking of a thorough bath and brush for Fluffy today, or more of a full haircut?” to find the problem.  Let the client talk. LISTEN.
  3. Gather clues from what the client tells you and what you observe.
  4. Offer limited choices as you help the client solve the problem.
  5. Guide the questions in five areas of the pet:
    • overall body
    • head
    • ears
    • legs/feet
    • tail

I hate to break this to you, but a large part of being a successful pet stylist IS a personality contest. Clients are experts on knowing if they feel valued. Make them feel special. Ask question and then LISTEN to what they say. Active listening skills let a customer know you care about them and their pet.

If you want to have an unstoppable career – become both talented AND compassionate towards your clients and their pets. Not only is that combo financially rewarding – it’s extremely gratifying too!

-Happy trimming,

Melissa

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Rating Dog Personalities

blogrYou have a new client on the books. It’s a Lhasa/Maltese mix – or in the new world of designer dogs, it’s a “Lhatese.” The client arrives precisely 15 minutes late. She’s dressed to the nines and everything matches… even the dog.

The dog’s name? You guessed it…

…Precious.

You know you’re in trouble.

If you’re a one groomer salon, you can keep the personalities of all your canine clients in your head. You know any dog named Precious is far from… precious.

But what if you start expanding your salon? What if you bring on a new bather? Or maybe you have an assistant handling your appointments? Or maybe you have an inexperienced groomer joining your team.?

Wouldn’t it be helpful to know the personality rating of the dogs scheduled for the day?

Here’s a rating system that I’ve been using for years in my salons. It’s been extremely helpful in many ways:

  • It allows us to clearly evaluate the personalities of our canine clients.
  • it opens up communication with our customers.
  • it allows us to assign more challenging pets to the appropriate groomer.
  • the groomer clearly knows s/he will need to be on high alert with certain pets.

This is how I rate dogs. Simply put, we rate them one through five. It’s worked exceptionally well for years.

Our bathers, groomers, stylists, and students know what to expect from the pet. Even our clients know our rating system. It allows us to have an open conversation with them about their pet’s attitude towards grooming. Many customers are even anxious to see the paperwork to see if there dog has progressed to a more positive level.

Melissa’s Pet Personality Rating System:

  1. The Perfect Angel – This is the dog you love to see. It’s 100% cooperative with the entire grooming process.
  2. The Dancer – This dog is not aggressive but it does not hold still. You’re constantly working on a moving target.
  3. Easily Irritated – This dog will bite if you do something that it does not care for: trimming toenails, cleaning ears, dematting, high velocity drying. This dog might need to be muzzled for things they dislike. They generally respond well to an experienced pet professional.
  4. Angry – This is a dog that does not like the grooming process. One. Bit. You cannot trust them. Typically, they can be done safely if handled by an experienced professional. That person needs to be confident when dealing with an aggressive dog. They need to be authoritative and respectful of the pet while balancing firm but gentle handling techniques. Most dogs that fall in this category require muzzling.
  5. Unsafe – This is a dog whose eyes will glow red or green. Is extremely dangerous for most pet professionals to deal with safely. There is no question that given the opportunity, they will bite and/or attack. The dog or the groomer is at a very high risk of being injured. Personally, this is a dog I would fire. I would refer to a facility that could provide a mild sedative – under veterinary supervision – to take the edge off the grooming process.

By using this rating system, we have a clear way to rate the personalities of all the pets that come through our grooming doors. Using the system also means I can communicate with my team, my teams can communicate with each other, and we can openly communicate with our customers.

This time-tested system has worked fabulously for my team. I hope it will work well for your team, too. Now, next time “Precious” comes striding through your door, you’ll know what to do!

Happy trimming!

~Melissa

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Come! Sit! Stay!

blogrLeadership. If you’re running a business, you know leadership is important. Yet, when I’m speaking before groups of pet professionals, there are always questions on this topic. Here are a few typical ones that always seem to crop up when I do an open mic session.

  • How do I create a reliable team?
  • How do I motivate my team?
  • How do I bring consistency to my team?
  • How do I create respect?
  • How do I stop the bickering?
  • How do I create an enjoyable work environment?

I’m not going to lie. Being a great leader is certainly a challenge. It constantly takes work on the part of the leader. The second you let your guard down, forward momentum can be lost. Directions are not followed. The morale of the team sinks. Productivity dwindles. And customer service goes out the window. Sound familiar?

These are not good things when you’re the boss or the manager of a grooming business.

So how can you improve your leadership skills?

Here’s an angle that might help.

If you are involved in the pet care industry, my guess is it’s because you are passionate about dogs. I’m also going to assume you are naturally good with them. You enjoy their company. Your own pooches are well-behaved. They are trained. You’ve put in the time and effort to create a well-mannered dog.

Nice.  Good work!

(Didn’t that little bit of praise feel good?)

Most packs or herd animals have an ‘alpha’ leader. They are hard-wired to think in those terms. It’s totally natural. If you have even one well-behaved dog – you are ‘alpha’ in that dogs mind. You are his leader.

Guess what? If you’ve trained pets, you already know some of what is involved in being an effective leader.

And dog training is something you are good at – right? You have expectations that challenging, but attainable.

When your dog does something that pleases you, you lavish them with praise. When they misstep, you gently correct them. To win their trust, cooperation and appreciation, you are going to use the most appropriate form of behavior modification that is effective for the situation. You are going to encourage them whenever they start heading in a favorable direction.  You spend time with them – teaching them and helping them to understand.

Training your dog is an exercise in leadership.

Now stop and think about how you can apply those same principles to your team at work. What actions would you take to win the trust, cooperation, and appreciation of the people you work with? Did a light bulb just go off in your head?

Leadership doesn’t have to be hard, but it is more than barking orders and expecting immediate results. You have to be fair, consistent, and reliable as you develop your team. Give solid instruction. Lead by example. Praise often. Show appreciation. Correct undesirable actions quickly before they become bad habits. Remember, some people are going to be easier to train than others. You don’t need harsh action to get results – and belittling someone is never appropriate. Proper training takes a little longer. The time you put into it is worth the result… and it starts with you.

Use what you know to provide proper training. And don’t forget that to motivate and inspire your team that YOU have to keep growing, too. Seek out the training that you need that will help you become a better leader.  Webinars, books, and trade show seminars are a few places that can help you become an effective leader who can create an amazing team.

The perfect team does not happen by accident and won’t magically appear on its own. Your team is the lifeblood of your salon.  Your leadership will determine whether you have what it takes to make an amazing team.  And an amazing team keeps customers coming back!

– Happy trimming,

Melissa

 

PS If you’re interested in more on this topic, I’ve got something amazing to show you.  Click here.

 

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How to Get Your Clipper Work Smooth – Like a Summer Hay Field

blogrIt’s been over 35 years since that first time. I still remember standing in awe, watching a talented pet groomer give a dog a haircut. She handled her clippers with ease. The long fur fell away like a hot knife through butter. The end result was smooth and gorgeous. And she was fast – super fast. She made the whole process seems so simple.

The first time I tried, I quickly discovered it was not simple. Those initial attempts were pretty pathetic. Saying my first efforts were rough and choppy would be polite. There were long tufts hanging out everywhere. I was frustrated beyond belief.

I was determined to master the skill. After all, the groomer I had been watching proved it could be done. It was simple – I just had to focus and figure it out.

Fast forward a few years of practice and a couple hundred dogs later, and I could make any dog look amazing. When I did a simple haircut on a pet, the fur fell away like a hot knife through butter. The end result was smooth and appealing. I could finish dogs in no time. I’d gotten very efficient with my clippers.

It took years of hard work. There were years of standing on my feet until they throbbed, working until my hands and shoulders ached. However, my pain can be your gain. Here are a few tips to enhance your speed when it comes to simple, low maintenance haircuts:

  • Use the most powerful clipper you can afford and are comfortable holding. Duel speeds or variable speed clippers are great options.
  • Work with the natural lay of the coat. You can work with or against the grain. If you reverse clip, the end result will leave that fur approximately two blade lengths shorter than working with the natural lay of the coat.
  • For a large majority of low maintenance trims done with a #4F, #5F, or a #7F blade with the grain, you will go over the pet three times before it’s really smooth.
  1. The first time removes the bulk.
  2. The second time takes out the high spots.
  3. The third time erases what you missed.
  • The strokes are long and smooth. They overlap slightly. I often tell students to think about a hayfield. The farmer wants to be as efficient as possible – but he doesn’t want to miss anything, either. Most farmers work in nice, neat rows as they cut hay, slightly overlapping each row to ensure they don’t miss any portion of the field. Think about the dog’s body in the same manner. It’s a hayfield. Your clipper is the tractor. You want it done right… and you want to be done before the dinner bell rings.
  • When clipping the legs, remember the actual contact of the cutting blade is minimal due to the shape of the surface. It’s round – like a pencil. Only a few teeth will make contact with the surface as you run the clipper down the leg. Thus, on legs you need multiple passes to get the same effect as three passes on the larger flat surface of the body. You can clearly see this relationship by simply running a blade down your own finger and looking at the blade’s point of contact.
  • Back brush. Back brush. Back brush!

You’ll always get a smoother cut on a dog that is clean and the coat has been fluffed. Once you make the initial pass to remove the bulk of the long coat, it’s time to pick up the brush. Back brush the entire dog and go over it a second time. On the third pass, again gently back brush the entire area that needs final attention. Did you get that? Back brush!

When do you know you are done? You are done clipping when there is no more coat coming off the dog after it is been washed, dried, and effectively back brushed. Period.

Clipper work on a low maintenance haircut style can be extremely frustrating for new groomer. But once you master the clipper and understand how to work with the coat, it becomes second nature. It becomes simple. You become fast. And you will be able to perform the haircut safely with great precision.  You can do it. It just takes focus.

 

Happy trimming!

~Melissa

 

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How to be an Indispensable Groomer’s Assistant

blogrThis always shocks me. A competitor or a workshop participant presents me with a DIRTY DOG for evaluation. A dirty dog?! No joke – it happens all the time.

Nails are not trimmed correctly… coats are not dried properly or completely… or worse yet, there are still mats and tangles left in the coat. These are all constant problems I see all the time. Not only at in the ring or at hands-on events, but in salons with every day grooming too.

To me, bathing and drying are the most critical parts of any groom. One bather can make or break your entire grooming department.

Here are 7 skills I look for in an indispensable groomers’ assistant (AKA the bather!) All 7 of these skills must be MASTERED in if you want to be highly valued in your grooming salon, if you want to move ahead in your career, or before you can you gather loads of glowing clients.

1.  Be able to identify popular breeds

Anybody working professionally with pets needs to be able to identify the top 15 or 20 breeds that regularly come into your salon. It’s the fastest way for groomers to be able to communicate to one another.

2.  Be able to handle pets safely and compassionately

How many times have you heard others (or maybe even yourself) say, “This dog is driving me nuts!” Impatient treatment of a pet is never acceptable. If you lose control, you can bet that you won’t have clients for long. Being able to understand canine body language is job requirement #1. If you are going to win the pet’s trust and cooperation, you must be able to speak its language. It will keep you and the pet safe. It will also make the entire experience much more enjoyable for all parties.

3.  Understand the many different coat types found on individual pets

Each coat type has special needs that need to be addressed in the bathing and drying process to get the best results. A Beagle has different bathing and drying needs than a Standard Poodle. The same holds true with a coat on a Golden Retriever or an Airedale Terrier. A talented bather will instantly be able to identify dogs that possess simple coats or dogs that are going to be time-consuming and a challenge.

4.  Bathe the dogs until their coats squeak

If they don’t squeak, they are not clean.

Period.

This is absolutely the foundation of every fabulous grooming job. I cannot stress its importance enough. There are many products on the market to help achieve superior results in only one or two baths. Even if you use the best shampoos on the market, the dog will not get squeaky clean unless they are rinsed thoroughly. Rinse until the water runs clear and you hear the ‘squeak’ when you push the water through the coat. And not just the easy to see or reach parts. Get soap and water to the undercarriage, under the ears, and the special parts. If the whole dog isn’t clean – it’s still dirty. Nothing wastes time or money more than having to re-bathe a dog because you didn’t do the job right the first time. There’s an old saying: if you don’t have time to do it right, when will you have time to do it over? Get it right the first time.

5.  Dry the coat to perfection

Most of the time, this will mean utilizing a form of active drying. There are several drying methods and combinations to choose from, based on the coat type, trim, and the pets’ tolerance. Incorrect techniques or careless attention to drying will waste more time than almost anything else in the grooming process. In most cases, high velocity and stretch (or fluff) drying techniques will need to be used to get superior results. Oh, and the pet needs to be bone dry too!

6.  Learn efficient and SAFE brushing techniques

Systematic brushing is the only way to effectively work through a coat and get right down to the skin. Selecting the correct tool for the coat type will be important. Knowing how to hold the tool along with how much pressure to exert is also important. Not enough pressure and you will not be efficient. Too much pressure and you’re going to make the pet uncomfortable and could cause injury. The key is to work methodically and gently over the entire dog – right down to the skin until a wide tooth comb can easily be pulled through the fur.

7.  Nails, ears, and glands

Trimming nails and cleaning ears is just an automatic process when it comes to grooming pets. If it is not done – or not done well – it’s considered sloppy. Clients don’t want to spend their hard-earned money on sloppy work. Stylists executing haircuts should not have to go back and double-check this type of preliminary pre-work. Some salons routinely check and/or express anal glands. Whatever your salon option is, you should follow their guidelines.

Being a bather – or being a groomers’ assistant – can be extremely rewarding. However, it does carry a lot of responsibility. Many of these skills are considered the foundation of all grooming.

If you need detailed information in how to do any of these skills, become a member of Learn2GroomDogs.com and watch the Core Grooming Skills & Techniques Skill video lessons (click here for a complete video list) or review the front section of my book, Notes From the Grooming Table. Learning the skills does take time. They take dedication and focus to master them. You should never underestimate the value of strong foundation skills. They will form the building blocks of a long and successful career. Mastering these core skills to an absolute fault will ultimately determine how successful you will be in your career. (For more tips on how you can be more efficient and make more money, read my blog, The Need for Speed.)

Remember: every owner faces a choice when it comes to grooming. They can come to you, do the job themselves, not have the pet groomed all… or go down the road to someone else. Make sure they make the right choice by sticking with you.

Happy trimming,

Melissa

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Don’t Let Your Salon Become a Doggie Day Care (for Free, Anyway)

kennelrA salon owner recently asked me how I would handle a situation we all face.

What do you do when pet owners drop their dogs off for grooming that should only take 2 to 3 hours and expect you to keep them all day – at no additional cost?

Here’s what you do…

CHARGE FOR IT!!

Let’s face it – you’re never going to get away from this problem, so flip it into a positive.

Add a policy on pet pickup to your service menu: “We pride ourselves in getting your pet back to you as quickly as possible.“ Then briefly explain what your typical timeframe is for most grooming services. It might be something like, “Most grooming services take 1-3 hours depending on the size, condition, and the type of service.” Add something pleasant along the lines that you appreciate prompt pickup upon completion of the groom.

Next, add half-day daycare for select clients. Be bold! Proudly display this in your service menu. Place tasteful signs around your reception area announcing this new service – for “their convenience.” Set a price that establishes the excellent value of this service. Be strong. Be positive. If you’re feeling hesitant about this tactic, remember that this is something you’re doing to help them – you’re giving them the gift of time! They can now be pet free for a little while so they can get their shopping done, clean the house, or just take a little quiet time to themselves (because after all, don’t they deserve it?). You just also happen to earn back some cash for the time and effort you used to spend caring for their pet – for free. If you’re going to end up doing this for them anyway, why not charge fairly for it -because after all, don’t you deserve it?

If you don’t mind acting as canine daycare service – make it a reasonable rate. If you don’t want to do it or basically want to discourage it, set the price at a point that very much makes it WORTH your effort.

Maybe you charge $10 for it… or $25… or MORE. Whatever you choose, make sure people understand it’s by the half-day. If people have been abusing you in this area, you have to be strong. Be pleasant but do not let the clients walk all over you. Remember that this is a mutually beneficial thing you’re doing – you have the upper hand. Be consistent and follow through.

To enhance that positive spin, I would make it sound appealing on the service menu. Make it fun. Tell the client that their pet will be offered water, a mid-day snack, a potty break, and a cozy place to stay.

Then there’s another area we definitely need to talk about: the fine print on your service menu. This is where you state “your rules.” You don’t have to go overboard but you certainly need to set some boundaries for your clients.

One of the rules I would certainly encourage would be a late pickup policy. For example, if the pet is not picked up within an hour of its completed groom, you reserve the right to charge $XX per 15 minutes the pet is left in your care. You get the idea. You need to have something written and posted along those lines to help them remember. And you must follow through. The guests that take advantage of you will need consistent enforcement if you are to make any headway with them.

A late fee is different from a daycare expense. The Paragon School of Pet Grooming doesn’t charge for “daycare.” As a school, Paragon has the space to keep the pets – a luxury you may not have. Because we need high pet volume for our students, we don’t charge clients extra if they need to leave their pet all day due to work situations – we need the dogs more than we need the space!!

However, there are a few clients who just can’t seem to get there by closing time. We found that charging the late pick-up fee to clients that don’t respect our closing time works well to help re-train their thinking about lateness.

Basically, the client is charged $15 for each 15 minutes that they are late. Remember, it’s not just a late pick up – while this might seem a minor inconvenience from the client’s perspective, the staff member has likely made repeated phone calls, has delayed all closing activities (counting the register, closing out credit cards, etc.), and has sacrificed personal time. If you pay your staff by the hour, this may also result in paying out overtime, which adds to YOUR bottom line.

The staff member will wait up to half an hour. After that, the dog is taken out to go potty and is bedded down for the night. A note is left on the door and a message is left on their phone that lets the client know their pet is safe, it’s been made as comfortable as possible, and that it can be picked it up at opening time the following morning. Luckily we’ve never had anyone leave their pet on a Friday night! We let whoever waited for the client collect every penny of the late pickup fee. I just feel that is fair.

All of our front desk team is salaried. If they need to stay late, they don’t get paid extra for it. It’s totally their call whether they charge the fee or waive it, depending on the situation.

Needless to say, people don’t forget their dogs very often. And if somebody has had a true emergency – we’ve totally waived the fee.

Every shop is a little bit different. Find a solution that works for you. You don’t have to be ugly about it. You don’t even have to get frustrated about it. Put a positive spin on it and turn it into a newfound revenue generator! And make sure you smile when you’re talking to your customers about your new service!

Happy Trimming,

~Melissa

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The Jennifer Hecker Story

Bouvier HugrIt was May, 1996. Star pupil Jennifer Hecker was three days away from graduating from grooming school and I was still very much a hands-on Director of The Paragon School of Pet Grooming.

I remember walking into the lobby during check-in. The front staff was just greeting a new client with a very large Bouvier des Flandres. I looked at the dog and immediately sensed something was off. The dog came in willingly enough, but its body language and eyes were telling me to be very, very careful with this dog.

Once the owner was gone, I told the front staff to attach the dog to a wall tether. I sensed we could have a real problem if we tried to place that dog in a kennel. Being out on the practical skills floor where we could closely observe this dog without the housing restriction was much safer. I suggested that the instructors place a muzzle on the dog before they attempted to do any grooming, just in case.

Because we didn’t see that many Bouvier’s at the Paragon Training Center, it was assigned to Jennifer, one of our most advanced students. At that time, Jennifer had shown Giant Schnauzers and had advanced one of them through the highest levels of French Ring Sport. She was not intimidated by the size or the potential attitude of this dog.

Not 15 minutes into the class, someone raced into my office and told me I’d better get out to the practical skills floor – fast. Someone had been hurt. Seconds later, I was on the practical skills floor. The first thing I noticed was how empty and quiet the room was.

The second was the blood trail.

It led diagonally across the space towards the bathing room. There was a crowd of people around a small prep sink. One person in particular was obviously in great distress – Jennifer.

Our general manager was holding her hand under cold water and asking her series of questions. One of the questions still haunts me today…

“Can you feel your fingers?”

I got a glimpse of Jennifer’s hand. Place a quarter on the meatiest part of the heel of your hand. Now imagine that area… gone.

handrThe Bouvier had done exactly what I had feared. The instructor and Jennifer had done what I had requested. They had muzzled the dog before team-lifting it onto the table. That’s when it struck. Unbelievably, it bit Jennifer through a muzzle. It was a nylon muzzle that was open at the end of the mouth so the dog could breathe freely. This type of muzzle can be effective as long as it fits snugly. In this case, they had selected a muzzle that was slightly too large. Even though the dog was muzzled, it could still open its mouth just enough to grab the heel of her hand to chew through her flesh…

…and it did.

We raced Jennifer to the medical treatment center. The local med-station felt that they could handle this wound despite the fact that she had lost sensation in her little finger – or maybe the pain was so great – she couldn’t be sure. They stitched her up, bandaged her, pumped her up with antibiotics, and sent her home.

The following day she was she was back at the doctor, but this time to see a hand specialist. They ripped out all the stitches from the night before and started over. Jennifer was looking at a long recovery period.

Jennifer had such a great attitude towards this whole thing – it was hard to believe. Even though she missed the last three days of class, she still graduated with very high grades. However, finding a grooming job was certainly out of the question for her – at least for a while. We ended up hiring Jennifer for our front office at Paragon while she healed.

As Jennifer’s medical bills mounted, we collected everything and turned them into our insurance company.  However, our carrier did not feel the situation warranted a payout on their behalf.

What??

That’s when we learned that in the state of Michigan a pet owner is ultimately responsible for their dog – even if they are not with it. The insurance company went after the pet owner. They were able to collect from their homeowner’s policy. That was news to me and served as a lesson to all of us.

As the story unfolded, we got more information that was unnerving. My initial gut reaction was well-founded. This was the third reported bite case for this dog – and the third owner. Of course the owner never bothered to share that information with us upon check-in. The dog was destroyed after this third incident with Jennifer.

We learned 5 lessons through this unfortunate event.

  1. Trust your gut. Never do a dog that you feel is dangerous to you, your team, or itself.
  2. Use muzzles when necessary and make sure they fit properly (we changed to full basket-style muzzles).
  3. The pet owner is ultimately responsible for their pet regardless of whether they are with them or not.
  4. In the state of Michigan, if the dog creates an insurance situation, the pet owner’s homeowner’s policy will be responsible for paying any damages or claims.
  5. Love and passion for dogs can still shine through despite severe injuries inflicted by them and long recovery periods.

Jennifer has been grooming with us for over 18 years. I’m fortunate that she is still on my team. She has become one of our most talented and productive pet stylists. She grooms every day at our luxury kennel, Whiskers Resort & Pet Spa. Plus, Jennifer has been one of our talented Training Partners on Learn2GroomDogs.com since the beginning.

We just filmed her for Learn2GroomDogs.com. We had been looking for someone to do a traditional style grooming lesson on a Bouvier des Flandres for a very long time. Never in my wildest dreams did I ever expect Jennifer Hecker to step up to the grooming table for this lesson! I’m so glad she did. Her love and compassion for all dogs is clearly evident – even for the Bouvier des Flandres.

 

Happy trimming,

Melissa

 

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The Aha! Moment

blog imageIt’s no secret that I love learning new skills, ideas, and applications — it’s the main reason why I love the pet grooming industry so much. You can never learn it all. There is always something new, different, or enlightening to learn.

In 2010, I founded the Learn2GroomDogs.com (and cats) streaming video library. I have directed and produced over 400 educational grooming video shoots. Each one is both a lesson and a demonstration. Every video inspires and teaches me something new. I’m constantly having my own ‘Aha! Moments’ – even after 30 years in this business!

I’m proud to be able to bring the quality of training directly to you that will challenge, educate, and energize the student in you. All you need is access to the internet and you can have your own ‘Aha! Moments’ wherever you are. Our Training Partners have earned their right to be labeled “the best professional pet stylists in the country.” They are simply amazing.

I take detailed notes on every shoot. Heck, with some Training Partners, I can barely make my fingers fly across the keyboard fast enough! Those comprehensive notes eventually become the video descriptions. As I review the lesson during editing, I sift through the pages of my notes and highlight the key points that I feel would be worthwhile takeaways for you. Believe me, there are loads of them!

I truly believe you will only be as good as your teachers. Being a member of Learn2GroomDogs.com is like going to a massive pet grooming summit. There are over 400 lectures and demonstrations from over 40 training partners that are hand-picked as the best in the industry. We provide the information you want and need from people who know dogs – including a camera man who is also an accomplished pet stylist and a long time grooming instructor, so he knows what you need to see through the lens!

When you are fresh to the field – you are like a dry sponge. ‘Aha! Moments’ come fast and easily. As a seasoned pro, they become harder to come by — you must seek them out with dedication and apply them to your work.

But there are still plenty of golden nuggets to unearth.

Take notes as you watch the videos. Pause, rewind, and watch again. And again. You have unlimited access to every video lesson we offer with your membership, so wring every drop of learning gold you can from each one. If you can pick up even one of those per month of membership, it’s worth the price of admission and more.

There is a great saying that goes, ‘The more you learn, the more you earn.” I have always believed that the more educated you are in your craft, the more self-confidence you will have. That turns work into a joy no matter what you do. You have the power and the choice: keep learning and keep your passion for your career alive…

…or let it get stale and face burn out.

With Learn2GroomDogs.com (and cats too) we make it easy to learn at the touch of a keystroke. Wherever you have access to high speed internet, you can watch, listen and learn. In your home. At your shop. Traveling to a grooming event. By yourself or with your team. We have grooming video lessons for everyone. We can help you achieve more wherever you are in your grooming journey.

The key is to invest in you, whether that is time, money, or both. You have to make an effort – a commitment to put in the work to get better and seize any opportunity to do so. Once you open your mind to education, you will be amazed at how many ‘Aha! Moments’ you will have.

Enjoy the ride. The educational voyage is a blast.

Happy Trimming

Melissa

 

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